Salesforce Analytics-Con-201 : Salesforce Certified CRM Analytics and Einstein Discovery Consultant

  • Exam Code: Analytics-Con-201
  • Exam Name: Salesforce Certified CRM Analytics and Einstein Discovery Consultant
  • Updated: Oct 11, 2026
  • Q & A: 119 Questions and Answers

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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Data Layer25%- Identify the right data sources and data flows for CRM Analytics
  • 1. Describe how Salesforce objects map to CRM Analytics
  • 2. Describe use cases for Data Prep (Dataflows and Recipes)
  • 3. Define datasets
- Implement and configure the right data transformations
  • 1. Identify and resolve data sync issues
  • 2. Use Data Prep actions
Analytics Dashboard Configuration25%- Configure dashboards
  • 1. Set up dynamic dashboards
  • 2. Configure bindings
  • 3. Apply query filters
Einstein Discovery20%- Implement Einstein Discovery
  • 1. Integrate predictions into CRM Analytics dashboards
  • 2. Configure and deploy Einstein Discovery models
- Describe Einstein Discovery concepts
  • 1. Interpret model results
  • 2. Explain the model building process
  • 3. Identify the use cases for Einstein Discovery
Analytics Dashboard Design20%- Design and build CRM Analytics dashboards
  • 1. Describe the use cases for Visualforce and Lightning components
  • 2. Apply design best practices
  • 3. Use Lenses and Dashboards
Security10%- Determine security and sharing settings
  • 1. Describe how Salesforce security is applied in CRM Analytics
  • 2. Implement row-level security

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

Question #1

A consultant wants to understand what the important predictors are in a model.
Where is this information found?

  • A. Model Settings
  • B. Model Deployment Wizard
  • C. Einstein Recommendations
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

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Question #2

In Data Alerts, a field named Region is 96.5% North America. The consultant believes that this is an important field since the majority of sales is in the North American market.
What is the appropriate action?

  • A. Append more rows of data with "other values of Region" to balance the dataset properly.
  • B. Understand if client should only "focus on North America" or drop the field, as it does not have valuable information.
  • C. Choose the recommended action "keep only North America" and exclude all of the other rows.
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

Question #3

A user is able to access the dashboards, lenses, and datasets of a particular app but is unable to change the name of the specific app.
What is causing the issue?

  • A. The app name cannot be changed once created.
  • B. The user does not have Editor access for that app.
  • C. The user does not have Manager access for that app.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

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Question #4

After the initial creation of a model, the first model insight explains
93% of the variation of the outcome variable. This is unusually high.
What is the most likely reason for this?

  • A. The dataset contains multiple dominant values.
  • B. The model contains too many outlier values.
  • C. The outcome variable may be causing data leakage.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

Question #5

AW Computing will start using Tableau Online to report on some of its Salesforce data to users who do NOT have an SFDC license.
What is the first step the CRM Analytics consultant should take?

  • A. Enable the Tableau output connection in the Analytics settings.
  • B. Select the output connection in the "write to" option of the recipe.
  • C. Use MuleSoft to generate an API ta connect and push data from SFDC to Tableau.
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

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